01 People
Strategists
Set the plan for each store.
- Goals and budget per rooftop
- Market, inventory and competitor analysis
- Weekly performance reviews
Meta and Google for automotive retail
Precision advertising for automotive retail.
Studio19 pairs dedicated strategists with an AI execution layer that runs your Meta and Google campaigns around the clock, built for each rooftop's inventory, market and goals.
- Built per rooftop
- Fixed fee
- Month-to-month
Leads today
38
+12 vs. last Thursday
Aged units live
23
Past lot average
Aged unit turn
14days
Previously 45
Leads by hour
Low-intent hours paused
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Activity
Trusted by 100+ dealer rooftops
- SF Toyota
- One Toyota Oakland
- Walnut Creek Cadillac
- Jimmy Vasser Toyota
- Jimmy Vasser Chevrolet
- Hayward Kia
- San Jose Mitsubishi
- Carnamic
Approach
Strategy by people. Execution by AI.
Traditional agencies can't give every store individual attention at scale, so every store gets the same template. Studio19 splits the work: experienced people decide what each rooftop needs, and an AI layer carries it out continuously, down to the individual vehicle.
02 AI execution layer 24/7
Runs it around the clock
Executes the plan, 24 hours a day.
- Hourly inventory and catalog sync
- VIN-level creative and audiences
- Bids, budgets and schedules adjusted continuously
- Every change logged with its reason
03 People
Support
Stays close to the store.
- A named team with a direct line
- Onboarding and staff training
- Answers the same day, not a ticket queue
Products
Five programs, each built per store.
Run one or all five. Each is planned by your strategist and executed by the same AI layer.
Meta · Aged inventory Only from Studio19
Aged Unit Campaigns
Meta's automated inventory ads concentrate delivery on vehicles that already draw attention. Units past your average lot age get little or none. Studio19 runs a dedicated campaign for your aged inventory, with a custom ad for every aged vehicle, so each one reaches buyers before floor plan costs compound.
- −23 days
- Average reduction in lot age
- 67%
- Of enrolled units sold within 30 days
Over lot average · 47 days 23 custom ads live
- 94days
2023 Tundra CrewMax
- 67days
2022 Highlander Hybrid
- 52days
2021 4Runner TRD Pro
Lot average recalculated hourly. Units enroll automatically when they cross it.
Meta
Meta Inventory Ads
Every VIN with its own copy, not one template for the lot. Feeds sync hourly, price changes reach the ad, sold units come down, and trim-level features are called out.
+41% click-through vs. default inventory ads
Toyota · Meta
Toyota Parts Center Online
Catalog ads and retargeting for TPCO stores, developed with Toyota and Meta at the Tier 1 level.
#1 in the San Francisco Region after a three-month pilot
Google
Google Search · Sniper
Our in-house search strategy: exact-match keywords and firm controls, so spend goes only to searches with real intent.
Exact match only, no Performance Max
Video · Social New
Video Ads
A cinematic video for every vehicle on your lot: its own scene, trim, features, price and your store. Landscape for feeds and YouTube, vertical for Reels and Stories.
Watch the examplesToyota Parts Center Online
From pilot store to #1 in the region.
Studio19 built TPCO catalog ads and retargeting with Toyota and Meta at the Tier 1 level. In a three-month pilot, a smaller Toyota store moved to #1 in the San Francisco Region, by a wide margin.
- 01
Catalog ads
The store's TPCO parts catalog, synced and merchandised on Facebook and Instagram.
- 02
Retargeting
Reaches shoppers who viewed parts or left a cart, while they are still deciding.
- 03
Built with Toyota and Meta
Developed with both partners at the Tier 1 level, not bolted on afterward.
TPCO ranking
San Francisco Region
- 1 Pilot store Studio19 pilot
- 2 Toyota dealer
- 3 Toyota dealer
- 4 Toyota dealer
- 5 Toyota dealer
#1 in the region, by a wide margin Relative scale illustrative
- Program
- TPCO catalog ads + retargeting
- Duration
- 3 months
- Store
- Single-point Toyota dealer
- Partners
- Toyota · Meta, Tier 1
Toyota Digital Learning Lab, November. The pilot results will be presented to Toyota dealers. Enrollment opens now.
Register your store →Google Search · Sniper
Google charges more for a better click. We pay it.
Performance Max and broad match let Google decide where your budget goes and which searches count. Sniper does the opposite: exact-match keywords and firm limits, so Google cannot stretch your budget across low-quality clicks.
- 01
Exact match only
Every keyword is chosen for a specific buyer search in your market.
- 02
Controls on spend
Budgets, bids and query matching are capped, so spend can't drift into loosely related searches.
- 03
Judged on cost per lead
A low cost per click is easy to buy and usually means low intent. We measure what a lead and a sale cost.
Search terms · last hour Matched Excluded
- used toyota tacoma oakland $4.10
- tacoma toy truck Excluded
- 2024 rav4 hybrid xle for sale near me $3.85
- toyota corporate jobs Excluded
- certified pre-owned camry hayward $3.40
- how to reset rav4 oil light Excluded
Fewer clicks, from people already looking for what you sell.
The difference
Built for each rooftop, not a template.
Typical agency Studio19
Campaigns One template across clients Built per rooftop and per vehicle
Keywords Shared lists, broad match Exact match, from your market's demand
Aged inventory Left to the algorithm A dedicated campaign, with a custom ad for every aged unit
Optimization Monthly Continuous, reviewed weekly by a strategist
Reporting PDF recap Live dashboard with a full change log
Fees Percentage of spend Fixed
Transparency
Every change logged and explained.
The execution layer makes hundreds of decisions a week. Each one is recorded with its reason and result, and you can see all of it.
- 01
Live dashboard
Spend, pacing, leads and cost per lead, by store and by channel.
- 02
Full change log
Every bid, schedule, keyword and creative change, with the reason it was made.
- 03
Ad to vehicle to store
Results tracked from the ad to the VIN it promoted.
- 02:47 CTR +24%
Creative rotated
RSA variant B promoted after 1,000 impressions
- 02:31 −$212 / wk
Schedule applied
Low-intent hours (1–5 AM) paused across search
- 01:58 Live
Aged unit enrolled
2023 Tundra CrewMax passed the 47-day lot average
- 01:12 +9% share
Bid adjusted
[certified pre-owned oakland] raised 12% on impression share
Engagement
Simple to start. Simple to stay.
- 01 · Connect
Connect your accounts and feeds.
Google Ads, Meta and your inventory feed. We import campaign history and validate tracking. Your accounts stay yours.
- 02 · Plan
Agree on a plan for the store.
Your strategist maps aged units, demand and current waste, and sets a 30-day objective with you.
- 03 · Launch
Go live with oversight.
The execution layer takes over day-to-day changes. Every one appears in your dashboard from the first day.
-
Fixed fee
No percentage of spend and no setup fees, so our incentives match yours.
-
Month-to-month
No long-term contract. We earn the next month every month.
-
Your accounts, your data
Campaigns run in ad accounts you own. Nothing is held back if you leave.
-
A dedicated team
A strategist, an analyst and support who know your store.
Campaign review
See what a program built for your store looks like.
We review your current Meta and Google campaigns and aged inventory, then walk you through what we would change and why. Complimentary, with no obligation.
We respond within 2 business hours · hello@studio19.io